|
楼主 |
发表于 2012-2-22 18:49:49
|
显示全部楼层
大二WS 图形与标志设计Design von Mustern und zeichen
标志设计的规则:可行性 符号学 审美意识 社会心理 在此基础上-巧妙 创意 美观
标志设计的要素:名称 图案 色彩
The rules of logo design: First of all, this design is feasible, and must comply with aesthetic
requirements and social psychology. In addition, the design must be creative and attractive.
The points of logo design: name, graphics and color matching should be included in the whole design.
【例如】举个例子
西方现代艺术史Westliche moderne Kunstgeschichte
与工业设计史学习的内容有很多相似,不同的是,这个课程里面主要学习的是19世纪中期以后出现的各种艺术流派,例如简约主义和20世纪50年代美国的波普艺术是我最喜欢的两种风格。
This course is very similar with the course history of industry design. But the difference is that, in this course we studied many artistic genres that emerged after the mid-19th century, such as my favorite of the 2 styles are simplism and Pop art.
简约主义:简约主义的理念是德国设计师密斯凡德罗(包豪斯第三任校长)于20世纪初提出的一种现代设计思想。“少就是多”是简约主义的核心。比如1929年他设计的巴塞罗那世界博览会德国馆(barcelona pavillon)、1927年他设计的白森豪夫公寓大楼(weissenhof apartment building)和1968年设计的德国柏林新国家美术馆(national gallery berlin)。这些建筑非常具有时代性,采用的钢铁和玻璃材料成为了密斯凡德罗的经典之作。我喜欢简约主义风格是因为,中国古典艺术和哲学中其实一直都存在着这种思想,比如中国古代最伟大的哲学家老子就说过,少则得,多则惑。山水画中的大片留白,以及非常有名的明代家具,都是简约主义的代表。
Simplism was proposed by german architect Mies Van der Rohe in the early 20th century. He is the third president of Bauhaus. “less is more“is the core of simplism.
The german pavilion in Barcelona World Exposition which he designed in 1929, and the weissenhof apartment building he designed in1927, and the national gallery berlin he designed in 1968. All these buildings are used in steel and glass, they are all his classic works.
I like simplism is because, actually this concept was existed in classical chinese art and philosophy. For example, the greatest ancient chinese philosopher Lao Tzu said, it is easier to gain when you have less, when you have many, you confused. And in the traditional chinese landscape painting, there are large blank space, as well as the very famous Ming Dynasty furniture, they are masterpiece(杰作) of simplism.
波普艺术:20世纪50年代启蒙于英国,但是50年代中期鼎盛于美国。(特点:为大众设计的,大量生产的,年轻的)我之所以喜欢波普艺术,是因为安迪沃霍尔。蒙娜丽莎或者玛丽莲梦露,这些元素不断地重复,其实传达的是一种冷漠、空虚和疏离的感觉,他其实在讽刺这个商业化社会中人们的无奈和迷茫。
The pop art was started in early 1950s, but peaked in United States in mid-1950s.
It is characterized by: designed for the public, mass-produced, designed for young people
I like it because Andy warhol. He used Mona Lisa or Marilyn Monroe’s head as his works of arts. These elements are constantly repeated, but in fact, it conveys a feeling of indifference, emptiness and alienation. In fact, his works are full of sarcasm(讽刺).
【重点】工业产品造型材料与工艺Formungsmateialien und –technologie der insustriellen Produkte
In this course we have learned several common materials in the product Design, and some basic knowledge about material technology.
Plastic
heat it up(加热)
extrusion molding(挤出成型)liquid in mould(模具)
compressed air(压缩空气)in mould that called blow molding(吹塑)
after the object cooling(冷却) and then get off the mould.
例:工程塑料ABS-ABS+PC:易加工成型,易着色,耐腐蚀。
For example:
ABS engineering-plastics is commonly used in making model, its features are: easy to process, easy to fix the shape, easy to be colored and not esay to be corrode
Metal
Heat it up
Pull in mould
Cooling
Surfacing -----burnish(打磨) –spray paint(喷漆) ----coating another metal(镀其他金属)
Zinc(锌) Iron(铁) rusty(生锈)
Wood
Crave up(切割) ---heat it up and curve(加热弯曲) ---burnish --spray paint
一般我做模型的时候都不喜欢用木头,因为木头很贵而且不环保,有时候会用一点小木头片,但是大块木材的话我就会用纸板或者高密度泡沫代替,然后再喷上木漆。
In general, I don't like use wood to make a model, becurse good wood is very expensive and not environmental protection, sometimes I would use a small piece of wood, but chunk wood, I would instead it of cardboard or high-density foam, and then spray it on wood paint.
大二WS产品综合形态基础 Allgemeine Fromation der Produkte im Grundrisse
大二SS 产品综合形态基础 Allgemeine Fromation der Produkte im Grundrisse
这门课中我主要学习了造型艺术。通过改变物体的材料、结构和形态可以更深理解设计。
I learned plastic arts. We can get a better understanding of design by using materials, structure and formation.
WS我用厚纸板设计了一个花瓶,纸的物理性质并没有改变,但是花瓶的内涵发生了变化。这个花瓶可以挂在墙上作为装饰。
I design a cardboard vase. The physical properties of paper does not change, but the defines of the vase is changed. This vase can be hung on the wall as a decoration.
SS 点线面的关系 按拧拔——这个课程里我主要研究了造型元素之间的关系。比如最简单的点线面,在一个正方体中它们可以怎样连接。比如两个方体怎样连接可以表示出按拧拔。
This course, I mainly studied the relationship between the formation elements. For example, how to connect the points,lines and surfaces in a cube. How to express Press, Twist, and Pull through the connection of two same cube.
以上课程里面的例子都是我自己的作业,结合作品集说的~ |
|